Posts Tagged ‘The Encore Effect’

Recent feedback about the book from Angela Santomero

Mark Sanborn’s visionary book, The Encore Effect, illuminates the principles of success that have guided my entire career!  This book gives you the tools and inspiration to engage your audience, and create memorable performances.  In my line of work, engaging the audience is critical to success.  I created the preschool hit television shows Blue’s Clues and Super Why by staying true to what makes preschoolers laugh, learn and talk back to the TV.   By being passionate about my vision we changed the role of the preschool viewing audience. Whether your chosen audience is 5…or 55, The Encore Effect shares the secrets of achieving remarkable repeat performances!

Angela Santomero

Review Written by Stephen J. Hopson
Former Merrill Lynch Stockbroker where he won numerous
sales awards and recognition in the coveted Executive
Club.  Today he speaks around the country and is a
contributing author to three books.

Remarkable performance is not without risk.  There’s a certain level
of risk that comes with standing out from the crowd.  It takes
courage, inner strength and a strong vision to be remarkable.

My personal philosophy is that we cannot hope to be remarkable if we aren’t willing to stick out our necks in the process.  When we step forward, we risk possible failure, potential ridicule and personal rejection from those who don’t understand what we are trying to do.

I’ve been taking risks and entertaining the possibilities as far back as I can remember.  Some of the chances I took were met with failure while others were met with astounding success.

Mark talks about the power of passion throughout “The Encore Effect.” To me, that is one of the single most important factors in creating for ourselves the possibility of being an individual who consistently turns in remarkable performance.  While I recognize that passion can come and go in short bursts, it is still a vital component because without it, all the obstacles we are certain to face can seem that much more insurmountable.

During high school, I was on the swimming team.  While I was not a “hot dog,” (a term given to swimmers who broke local, state and/or national records), I was considered “useful” to the team.

Continue reading ‘The Power and Importance of Remarkable Performance - Review by Stephen J. Hopson’ »